AI Insights · Timothy · July 2022
Top 5 Music and Podcasts Apps on iOS in Kenya for Q2 2022
Explore the performance of the top 5 music and podcast apps on iOS in Kenya during Q2 2022, featuring insights on weekly downloads, revenue, and active users.
In the second quarter of 2022, several music and podcast applications on iOS saw varying levels of success in Kenya. Here’s a closer look at the top 5 performers based on data from Sensor Tower.
Deezer: Music Player, Podcast showed a steady increase in weekly revenue, peaking at approximately $267 in the final week of May. Weekly downloads saw a dip mid-quarter but picked up again towards the end, reaching 59 in the last week of June. Active users fluctuated, with a slight decline from 1.6K to 1.3K throughout the quarter.
TuneIn Radio: Music & Sports experienced a notable increase in weekly revenue, hitting $202 in the week of May 23. Downloads were relatively stable, with a peak of 98 in the last week of June. Active users also showed a positive trend, increasing from 216 to 223 by the end of the quarter.
JioSaavn – Music & Podcasts saw modest weekly revenue figures, peaking at $121 in early June. Downloads were minimal, with the highest being 8 in the week of April 11.
Boomplay: Music & Live Stream had a consistent performance in weekly revenue, maintaining around $45-$58 throughout the quarter. Downloads were strong, averaging around 700-900 weekly, and active users showed a steady increase, reaching over 11K by mid-June.
Music Downloader / MP3 Player had fluctuating revenue, with a peak of $64 in the week of May 23. Downloads were sparse in the latter half of the quarter, with a notable drop to zero for several weeks, before a slight recovery to 42 in the last week of June. Active users decreased gradually from 569 to 289 over the period.
For more detailed insights and data, visit Sensor Tower.